A motivational speaker, marketing & branding consultant and entrepreneur. During her 20 years at RR Donnelley, she won the Direct Marketing Association’s prestigious Gold, Silver, and Bronze Awards. Named a Top 50 Power Influencer by Forbes, two years in a row. Has helped Disabled American Veterans raise 4 billion dollars $5 at a time over 20 years with own company Rev Media Marketing, while building her pet company from 0 to 8 figures in less than 18 months. Lori is one of the most powerful content writers of our time no matter what the media: direct mail, radio, Facebook, YouTube, LinkedIn she’s done it all through the power of story bringing over 1MM fans over multiple communities on FB, the #1 Pet channel at YouTube with over 35MM views and over 130,000 buyers to prove the power of her content.